2
Jul '05

Blueberries

   Posted by: lyle   in Customer Services, Health

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I just drank an Innocent® Blackberry and Blueberry smoothie, and couldn’t resist copying the text that was on it. Sheer genius…

We don’t know who invented blueberries. Probably Thomas Edison, or Benjamin Franklin. Anyway, whoever did it, we thank you, mainly because blueberries seem to do a multitude of things very well. They look good on your cornflakes, they taste amazing, and they contain more antioxidant power than brocolli, spinach, or garlic. Over the years we’ve found that they taste slightly more agreeable when blended into a smoothie than garlic or any of those other things. If you disagree, please email your concerns to iwantmysmoothietostink@innocentdrinks.co.uk.

How ace is that? Particularly the email address…

This entry was posted on Saturday, July 2nd, 2005 at 08:45 and is filed under Customer Services, Health. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

5 comments so far

David
 1 

And if you microwave blueberries, sometimes they burst into flame! Don’t ask me why, I just know from experience.

Nice in porridge too.

July 2nd, 2005 at 10:06
Andy
 2 

Clever marketing with a hint of fun. Lifes too short to be serious.

July 2nd, 2005 at 10:25
razorhead
 3 

Those innocent people are really cool – it’s not just some evil marketing spin either

July 2nd, 2005 at 10:56
clair
 4 

I love it when companies don’t take themselves too seriously.

July 2nd, 2005 at 11:54
Clare
 5 

I don’t often eat blueberries. Maybe I should try harder.

P.S. Was the broccoli spelling mistake yours or theirs? ;o)

P.P.S. Is there any way of getting your comments box to remember my details?

July 18th, 2005 at 20:07

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