Not Quite An ApologyPosted: Thu 3 October, 2013
One of the phrases that keeps on annoying me at the moment is the current ‘approved’ terminology for an apology
We’d like to apologise for [x]
Why does it annoy me? Because if you look at it, it’s not actually an apology. It’s a mealy-mouthed excuse. “We’d like to apologise for [x]” isn’t the same as “We are really sorry about [x]”
I know it’s probably only me that even notices this kind of thing, but regardless, it’s an annoyance.
If you’re sorry for something, say you’re sorry. Apologise. Don’t tell me that you’d like to apologise – because that’s not actually apologising. It might as well say “We’d like to apologise, but won’t, because well, fuck you”
Just say “Sorry”. Don’t wank around the bushes with it. Say you screwed up, apologise, move on.