First Impressions
Posted: Sat 17 December, 2016 Filed under: Advertising, Bad Ads, Business, Catering, Cynicism, Literacy, Thoughts Leave a comment »It’s funny, sometimes, how a first impression – and sometimes even just a single word – can colour one’s judgement and feelings about something.
While geeking about yesterday, I did a google search for ‘Zucchini’ – a programme on TV was showing zucchini (courgettes) that were very different to the ones I recognise as courgettes, so I had a look.
And there on that results page, the second result was for Zucchini Restaurant in Batley, Yorkshire. It looks like this…
Yep – the first word of text on the site contains a spelling mistake. On an Italian word. For an Italian restaurant.
And just like that, I know I don’t want to go. If that’s their attention to detail, I’m out. Simple as that.